What is in store for property buyers and other investors in Pampanga’s buoyant real estate market
Comprising 22 cities and municipalities, Pampanga is one of Central Luzon’s key provinces. It is an economic powerhouse, boasting a large population base (2.34 million as of the 2010 Census) and thriving cottage and manufacturing industries. It is also one of Metro Manila’s largest supplier of agricultural produce, from prawns and tilapia to rice, sugar cane, and maize.
Aside from their rich culinary traditions, public infrastructure is also a source of pride among Kapampangans (the province’s native inhabitants). Two major expressways traverse the province (North Luzon Expressway and Subic–Clark Expressway), making travel between Pampanga’s towns and cities and to surrounding provinces and Metro Manila very easy. It is also home to the Clark International Airport, the Philippines’ 9th busiest in terms of number of passengers and considered a secondary airport serving Metro Manila.
Being one of the Philippines’ most economically important provinces, it is not surprising that Pampanga’s real estate industry is similarly buoyant. The province is already home to countless subdivisions that cater to mid-end buyers, while its cities (Angeles, San Fernando, and Mabalacat) have witnessed massive real estate developments in recent years, from commercial centers and big box retailers, condo estates, industrial parks, and even entire townships from big developers.
Pampanga’s Real Estate Market
In the aftermath of the Mount Pinatubo eruption and the Americans’ pullout from Clark Air Base, Pampanga’s economy (which for many years has been heavily reliant on the Americans) was left in limbo. But all these uncertainties have been surpassed and the improvement of Angeles City’s economy (and that of the entire province) is widely believed to have been triggered by the transformation of the former U.S. military base into Clark Freeport Zone.
Presently, Clark Freeport Zone in Angeles City hosts a number of BPO companies, while Angeles City itself and the rest of Pampanga boast shopping malls and lifestyle centers, condo projects, resorts and hotels, and many residential subdivisions, from the affordable to high-end.
Lamudi data from January to June 2015 also shows that Pampanga is the Philippines’ eighth most searched province by online property-hunters (ninth if Metro Manila is considered a province). Angeles tops the province’s most searched city, followed by San Fernando, Mabalacat, and Magalang. In terms of property type, houses and residential lots remain the most searched for real estate in Pampanga during the first half of 2015, with 48 percent of property searches in the Lamudi website devoted to houses, while 20 percent for residential lots.
This data is not surprising, given that Pampanga is a much preferred residential suburb of those working as far away as Metro Manila. To cater to this huge demand for housing in the province, plenty of homegrown property developers are unveiling quality residential projects. One of these developers is Hausland Development Corp.
Pampanga’s Leading Developer of Horizontal Housing
One of Pampanga’s leading developer of subdivisions and horizontal housing, Hausland Development Corporation has been actively contributing to the province’s property boom since 1992, when it first dabbled into real estate development after starting as a real estate brokerage firm. Its first development, the four-hectare Villa Regina in Angeles City, was a complete success and from then on a couple more projects ensued.
Mansfield Residences is one of Hausland’s recent projects that capitalize on complete amenities, accessibility, and, best of all, affordability without compromising quality. Situated on a sprawling 21-hectare land in Barangay Santo Domingo, Angeles City, it is accessible from schools, churches, shopping centers, business establishments, and the North Luzon Expressway (NLEX).
Another development that offers value for money is the chic Nouveau Residences. Modern and stylish, Nouveau is a community perfect for young families or young professionals that value affordability but does not skimp on style. Also situated in Angeles City, Nouveau sites on 10.3-hectare estate and is close to NLEX and the city’s major business establishments.
Shape of Things to Come
Indeed, as one of Pampanga’s homegrown companies committed to providing quality and affordable homes, Hausland is looking to a more vibrant Pampanga real estate in the years to come. Along with its affordable-housing subsidiary, Fiesta Communities, Hausland’s success in the building homes for its fellow cabalen is testament that business and community-building are complementary ventures that can be replicated anywhere in the Philippines.
This article was sponsored by Hausland Development Corporation.
Hausland Development Corporation started as a single-proprietorship company named Haus-Land Assets and Realty in 1986, and is now a full-fledged corporation committed to building affordable housing in Central Luzon. The company has successfully pursued projects with the assistance of the National Home Mortgage Finance Corporation and the Home Development Mutual Fund (Pag-IBIG), and in 2003 was recognized as the First Kabalikat sa Pabahay Developer of the Year. A mere decade after its birth, Hausland has successfully built more than 3,500 housing units in 10 fully developed subdivisions.
Main image: Gate of Mansfield Residences in Angeles City, Pampanga. Photo courtesy of Hausland Development Corp.
