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MANILA, Philippines, August 29, 2019 — There is no better project than a sold-out project affirming a developer’s success in formulating a relevant residential product that really meets the demands of the current generation of home buyers and seekers.
All About GeoEstate
Mr. Francisco H. Licuanan III, through the support of Ms. Miriam Katigbak, is now the current chief executive officer (CEO) of GeoEstate Development Corporation. Both owners have managed Ayala Land for several years. After being the primary heads of Ayala Land for about two decades, Mr. Licuanan now has a vision and competence in Philippine real estate industry through GeoState and NPRM.
The first project of NPRM is the Beacon, which is a three-tower residential development at Roces and Arnaiz Streets in Makati. Soluna is the second project, which is an intimate community for 200 families located in the outskirts of Molino Boulevard, Bacoor City, Cavite.
At present, the main objective of GeoEstate is to be able to reward customers with commitments that can be delivered, one that demonstrates long-lasting relationships. Geostate aims to give attention to detail for the persevering middle class to be able to own a nice home with all the lifestyle perks, and provide comfort and convenience to work, leisure and life.
Condominium Developments
It can be stated that this goal has been reached constantly with a remarkable track record of developments as for cases of take-up. Ever since the grand launch of its first project in 2007, the Beacon Condominium in Makati, this three-tower condominium enabled the company to reap sales that exceed expectations, and leading to a sold-out status in a lesser amount than the expected duration.
“It is a happy problem, of course, so to speak. But more than anything, it is a humbling and gratifying experience for our efforts to be appreciated by the market—by Filipinos wanting to own a piece of our properties,” said Francisco Licuanan III, the current chairman and CEO of GeoEstate.
Even as it flourished into noble real estate territories as that of the modern, low-density Sonria condominium in Alabang and the gated house-and-lot subdivision Soluna in Bacoor, Cavite, GeoEstate has gained benefits from the following of loyal clients and new buyers who have been convinced regarding the living terms that the company has fabricated.
Amazingly, this is not surprising to Licuanan, who had dreamed of a tightly run ship ever since. Being a real estate specialist for more than four decades, he made sure to establish GeoEstate as an independent entity that can generate decisions which, though not largely profitable, is more advantageous for both residents and buyers.
“It is difficult to be attuned to buyers’ needs if you are working in the context of a publicly listed enterprise. You have the bottom line to consider all the time,” Licuanan explained. “I’ve always believed that if I were to stake it out on my own in the property sector, I want to have a team and a company that can truly keep to the traditional way of doing real estate—studying the market carefully, listening to people’s needs, and not shortchanging them in terms of quality of design and construction.”
Current Projects
The current project, which is the master-planned township of Solviento in Bacoor, Cavite is another case for GeoEstate going through a happy problem. About a year after the uncovering of the first phase of Solviento Villas, the maiden residential area within Solviento, has already been sold and the next phase has begun in response to continuous strong demand
Home buyers looking for a traditional residential atmosphere in a suburban setting have been searching for the most ideal living condition through the house and lot offerings in Solviento Villas. Elaborately designed for maximization of living space and intricately built to give a long-lasting value, Solviento Villas is establishing a new standard for mid-market territories in the busy portion, south of Metro Manila.
“With the way things are turning out well with Solviento Villas, the community may be filled with happy residents sooner than we think, and we may have to launch a new phase yet again,” Licuanan stated.
“We are glad to know that we are helping shape this area of Cavite into the ‘next best thing’ for value-for-money residential developments—where people can take root and their dreams for their families and children can truly take flight,” he further added.
Through this, Filipinos can expect a similar worthwhile experience with the upcoming projects of GeoEstate Development Corporation.







