Renowned for lavish suburban living, a burgeoning business district, and its access to “the South”, there is more to The Emerald City than meets the eye.
Lamudi’s trend report published last January, Hotspots Unwrapped: Real Estate Hotspots in Metro Manila, revealed that cities hosting central business districts (CBDs) continued to be popular throughout 2020, in spite of the pandemic shifting office dynamic and keeping employees working from home for the most part.
Pageviews for cities with CBDs — Makati, Muntinlupa, Pasig, Quezon City and Taguig — weakened slightly in the first half of 2020 as it decreased by 7% compared to the same period in 2019. However, demand quickly bounced back in the second half of the year as pageviews increased by 11% — an even higher growth rate than pre-pandemic figures. Of the five CBDs assessed, Muntinlupa witnessed the highest growth in pageviews year-on-year, finishing the second half of 2020 with a 41% increase in pageviews. Though not the first CBD that would typically come to mind, Muntinlupa has cemented its position as a strong market for not only prime housing but also commercial activities.
Here are three ways investors can harness Muntinlupa’s growth as a vibrant city to work, live, and play:
Dive into the upscale rental market
Pageviews for rental properties belonging to higher price segments continued to increase throughout 2020. Rental offerings priced above 1M had grown 43.81% year-on-year and 107.61% year-on-year in the first and second half of 2020. Rental offerings priced between 200K-500K had also attracted an impressive amount of pageviews, increasing by 172.55% and 102.22% year-on-year in the first and second halves of last year.
The demand for high-end rental properties may be driven by residential offerings in Alabang, which Knight Frank tagged in 2019 as the next hotspot in Metro Manila. Alabang was identified as one of 18 “ones to watch” neighborhoods that “include thought-provoking options in traditional wealth hubs.” Muntinlupa also boasts of wide sidewalks and plenty of public green spaces.
As more property seekers prioritize health & wellness and interest from renters in the area continues to grow, investors and owners of existing properties in the area should consider putting up their properties for rent.
Ride the e-commerce boom
The digital transformation of businesses accelerated last year, as the pandemic highlighted the urgency of safe, contactless, and convenient transactions. With cloud-based services and home-delivery options on the rise, demand for vacant spaces to put up warehousing and storage has increased.
The position of Muntinlupa between industrial areas in Southern Luzon and other commercial areas in Metro Manila makes it a strategic point for warehousing and transport hubs. This is supported by the development of transportation infrastructure in the area, including the recently opened Skyway Stage 3 Project and the Muntinlupa-Cavite Expressway or Daang Hari-SLEX Link Road. Owners of vacant commercial lots in proximity to these areas may benefit from the completion of other projects such as the Skyway SLEX Extension and NLEX-SLEX Connector Road.
Play the waiting game
Demand for residential properties in Muntinlupa significantly increased in the second half of 2020, with pageviews for houses, land, and condominiums rising by 151%, 426%, and 271% respectively. Muntinlupa’s residential real estate property segment is seen to remain strong, all the more so with Alabang’s luxury segment anticipating a boom.
Interest in commercial spaces in the city is also seen to increase significantly. Lamudi’s latest trend report, What’s Next? A Forecast on PH’s Residential and Commercial Real Estate in 2021, revealed that Muntinlupa was forecasted to experience the biggest growth in demand for commercial properties from the first half to the second half of 2021. The city recorded a 39.49% growth in pageviews from the first to the second half of 2020, and is expected to receive a 17.91% increase from the first to the second half of this year.
In spite of the increased appetite from property seekers now, investors may wish to hold on to their existing property. As demand for spaces in Muntinlupa grows, investors can continue holding their residential or commercial properties and leverage the capital appreciation potential of the city.