With the Philippines retaining its BBB credit rating, the prospect of mass vaccination in 2021, and improvement in market sentiment, property experts are optimistic of the opportunities ahead. In order to seize these opportunities, it’s necessary to know where the industry is headed.
In this report, we’ll discuss what’s next for the country’s residential and commercial real estate industry, considering historical data from 2020.
DEMAND FOR RESIDENTIAL PROPERTY TYPES
Houses and land recorded the highest growth in pageviews, registering 33.03 percent and 30.24 percent, respectively. Condos posted an uptick of 5.37 percent, while foreclosed properties saw a 16.86 percent hike from 1H2020 to 2H2020. Foreclosed properties received more attention from property seekers in recent years with the more affordable offerings in some of the key regions in the metro.
Projections for 2021
This upward trend lends a positive outlook for the residential market in 2021. Lamudi’s projections show that houses, condos, and foreclosed properties may see a spike in pageviews in 1H2021 from 1H2020. Foreclosed properties are estimated to experience a surge of 31.53 percent in 1H2021 compared to the same period last year.
DEMAND FOR COMMERCIAL PROPERTIES IN CITIES WITH CBDs
As the residential sector bounced back in these cities, the commercial sector followed suit in 2H2020. The two real estate sectors complement each other: In the height of the enhanced community quarantine, some of the residential real estate offerings in CBDs were transformed into corporate housing near workplaces that remained open for essential business.
In 2H2020, as restrictions on mobility started to ease up and more businesses planned to reopen or relocate, the demand for commercial properties all saw an increase in Quezon City, Makati, Pasig, Taguig, and Muntinlupa.
DEMAND FOR COMMERCIAL PROPERTIES IN CITIES WITH TECHNOPARKS
Provincial cities near the metro have been some of the most popular real estate investment locations in 2020, due in part to the pandemic boosting the warehousing and logistics sector and businesses moving to regions with easy access to the capital region. As property seekers and end-users move to the fringes of the metro, the demand for commercial properties increase in these areas to target the growing market.
In Laguna, Biñan and Santa Rosa, two of the popular investment hotspots in the region, are the home of the Laguna Technopark. Both cities showed remarkable commercial demand in 2020, with Santa Rosa earning a 41.5 percent increase in leads in 2H2020 from 1H2020. The Laguna Technopark hosts 241 locator-companies and generated employment for over 100,000 employees, according to an economic performance indicator released by PEZA.
Comparing 2H2020 to 1H2020, Silang, Cavite posted the highest growth, recording a 54.85 percent growth in pageviews and 57.29 percent growth in leads for commercial properties. Silang is home to Sterling Technopark, a 100-hectare industrial estate with 21 operating establishments.
Commercial demand for these locations may see further boost in 2021 as companies decide to relocate to less densely-populated areas, and new businesses turn to warehousing opportunities in the fringes of Metro Manila to gain easy entry and mobility servicing their clients in CALABARZON and the rest of the Southern part of Luzon.
PERFORMANCE OF REAL ESTATE SUPPLY IN 2020
The number of listings on the Lamudi platform is expected to remain stable in the year ahead. Several real estate developers have introduced new projects in the market. Brokers and agents are gradually becoming used to the norm of using online platforms to advertise properties under the new normal. Moreover, 2020 ended with a relatively stable number of Lamudi listings, staging a positive outlook for 2021.
In terms of top-listed real estate types, apartments recorded the highest growth in 2020, registering a 33.76-percent hike from Q1 to Q4. The next is land, posting a 26.29 percent increase. Condos climbed by 21.86 percent in the same period.
It’s likely that the increase in supply in the property market will come from locations where construction of national infrastructure projects are planned. The Southern and Central Luzon regions are among these hotspots. In terms of development types, mixed-use estates will likely see a surge in supply in response to the new normal needs of modern property seekers.