Next Wave City: Lipa as an Emerging Career and Business Hub

Lipa City, the Little Rome of the Philippines, has long been famous for its old-world charm and baroque churches. But in the last years, it has evolved into a progressive city backed by modern conveniences and technological advancements. For this reason, the Department of Information and Communications Technology included it in the top 10 Next Wave Cities not only once, nor twice, but thrice, in 2009, 2012 and 2016.

As enterprises set up shop in this rising business hub, it’s no surprise that professionals are trailing behind, ready to move out of the capital and into the promising city of Lipa. These are the factors that contributed to the city’s in-demand career and business hub:

Industrial Parks

Lipa has experienced impressive modernization in the last years, with industrial parks and commercial districts popping up in the area. One of the most notable is the LIMA Technology Center, the largest privately-owned industrial park in the country. It is situated inside the LIMA Estate, a 700-hectare economic zone registered under the Philippine Economic Zone Authority (PEZA), which hosts more than a hundred businesses. The locators of LIMA Technology Center are from different industries, from logistics and manufacturing to hospitality. These enterprises employ over 60,000 professionals, boosting the local economy.

Lima Technology Center – Actual Photo

A modern industrial park, it is equipped with state-of-the-art power generation and water production infrastructure. All the utilities are supported by Aboitiz affiliates, providing the locators the security and ease of doing business. The industrial park is also complemented by a 30-hectare commercial zone or the LIMA Central Business District, which already houses The Outlets at Lipa, LIMA Exchange, LIMA Park Hotel, and LIMA Transport Hub. For this reason, it’s one of the most coveted business parks in the Southern Tagalog region, a top choice for an alternative destination to Metro Manila.

If you’re looking to grow your business or career in the provinces, Lipa should surely be on your list. As more PEZA industrial parks pop up in the city with the government pushing countryside development, you can expect that more opportunities will be available in the future.

Outsourcing Firms

Aside from the modernization of real estate, what accelerated Lipa’s thriving business environment is the arrival of business process outsourcing (BPO) companies. Because of its huge talent pool, business-friendly government policies, and readily available infrastructure, it managed to attract outsourcing firms.

In 2009, at the time the world wide web was becoming more and more mainstream, Lipa earned the recognition of being a Next Wave City. It’s a testament to the city’s ability to support the entry and growth of business process outsourcing companies. As mentioned, Lipa would eventually get two more recognitions. Its consistent inclusion in the list of growth hotspots in the country positions it better for further development.

To professionals, especially those in the BPO industry, Lipa is an emerging career hub worth exploring. The goal of the local government to be a smart city will improve digital infrastructure in the area, positioning it better as a promising BPO hub.

Within the LIMA Central Business District alone, growing technology enterprises will find prime commercial lots that can support operations expansion. The essential establishments in and around the commercial zone accommodate the needs of these growing businesses. As the LIMA Estate transforms into a smart integrated economic center, it’s poised to become an even more attractive BPO hotspot.

Integrated Townships

On top of the industrial parks and niche industries coming to Lipa, mixed-use estates have elevated the city’s status as a career and business center. In a nutshell, they provided the convenience professionals needed. The workplace is only a short drive away from home, and the essential establishments are within walking distance.

LIMA Estate, an Aboitiz integrated economic center, promotes this kind of convenient, comfortable lifestyle among professionals. Its residential enclave, The Villages at Lipa, is a short drive away from the industrial district that hosts a hundred companies. Anyone living here would enjoy hassle-free travels to work. Even those who would need to report to Metro Manila occasionally would appreciate this since travel time will only be an hour and a half, tops.

The Villages at Lipa – Artist’s Illustration

What’s more, the village is within the same community as essential and leisure establishments, including The Outlets at Lipa, the country’s largest outlet mall with outdoor recreational areas, Aboitiz Pitch, an Olympic-sized multi-sport field, and LIMA Exchange, an integrated development that features a major supermarket, transport terminal, and soon, a community center, pharmacies, and more retail stores. These impressive development facilities made LIMA Estate earn the title The Next Big Thing in The South.

While the surrounding community bursts in vibrant, exciting activities, you’ll find peace and quiet, stepping inside the actual residential enclave. There are two communities here: the Sierra Village and Brook Village. This master-planned community is designed to promote the best rest and recreation experience, featuring greenbelts, multi-purpose halls, pocket parks, swimming pools, clubhouse, and function rooms. Carefully curated, these facilities support the lifestyle pursuits of modern homeowners.

Sierra Village offers homes with bigger lot cuts perfect for families that want to establish roots in Lipa, offering a range of house types like the Single Attached 150-square-meter home, Single Detached 119-sqm home, Single Detached 103-sqm home and 93-sqm Townhouses fronting lush T-gardens, with prices ranging from P4.3M to P7.6M.

Brook Village is best for ambitious upgraders that are looking to be part of the next big thing in the South. The range of house types offered includes the Single Attached 80-sqm home, Single Attached 65-sqm home, and 53-sqm Townhouses, with prices ranging from P3.1M to P4.4M.

Lots are offered in both villages, in fact its value has been up from P11,300/sqm in 2019 to P20,000/sqm today. With LIMA’s continuous development, the value of land in The Villages at Lipa is expected to appreciate at a steady pace.

Lipa is truly a rising career and business hub. The rise of integrated economic hubs offers the ideal space for enterprises to grow. The arrival of BPO companies provided a niche industry for professionals, while the development of integrated townships provided the convenience go-getters needed. At The Villages at Lipa, you can truly embrace the rewards of the live-work-play lifestyle.

If you’re interested to know more about The Villages at Lipa, check it out at the Lamudi Online Housing Fair, where you can get the biggest home, the Single Attached 150 sqm starting at P 30,000 monthly or their best-selling house, the Single Attached 65 sqm for as low as P14,000 monthly. The exclusive deal runs until the end of the fair, March 31, 2021.


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